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Why I Make The "World's Best" Chocolate Chip Cookie!
Wanna Try One? ... or do you want the recipe?
by Bart Smith
© 1988-2025 by BartSmith.com & BartsCookies.com
All Rights Reserved
PART 3
TASTE & REACTION
TO MY CHOCOLATE CHIP COOKIES
WHEN IT COMES
TO A CCC’S
“TASTE” & “REACTION”
There are 10 DEFINITIVE CRITERIA to look for when determining if that CCC is truly “the best” CCC ever. Those criteria involve:
CRITERIA #1
“WHO” IS CASTING
THEIR VOTE?
There are bakers who purport there are “THE BEST” ever. Well, WHO is telling these bakers such falsehoods?
#1. A baker’s SPOUSE, their CHILDREN, their FAMILY, close FRIENDS and even a few neighbors’ votes DON’T COUNT . Those votes are obviously too close to home and ultra biased and because they don’t want to upset Mom, the wife, grandma, their friend/neighbor, etc., they have to respond with, “Oh, these are good, honey/mom/grandma. I’ll have one more and then I have to go.” Right? You know what I’m talking about!
#2. ONLY 3RD PARTY, STRANGERS who have never had your CCCs before CAN VOTE . Their vote is more honest and less influenced by a personal relationship with the baker. A customer won’t buy from you again if your product isn’t awesome and worth repeat purchases. Strangers will lie just once and say your CCCs are “Okay,” but never return for another purchase. In car sales, that used to be called the “Be Back Bus!” Car buying customers would say they’d, “Be back,” (to buy a car), and would never come back.
CRITERIA #2
“THE AMOUNT OF SILENCE”
How much silence (no talking) occurs during the eating stage of their first (and future) cookie eating experience.
#1. IF you hand someone your CCC and they take ONE BITE and START TALKING within 2-3 seconds after eating that cookie OR before that cookie is completely gone → your CCC is not that good.
#2. I watched a lady try sampling a local baker’s cookie and within one bite, you could see crumbs falling, her eyes going left/right (not up and back) and the cookie cracking into pieces and her verbal reaction was, “Okay … Okay … this is good.” She then KEPT TALKING while putting the rest of the cookie down on the table. Well, folks, NOT with MY CCCs.
#3. I actually tell people, “Take my cookie and go into a dark room or a closet or your car,” or, “I’m turning my back on you. Don’t talk to me until you’ve spent at least 3+ minutes alone (in silence) eating my cookie and enjoying the journey you’re about to go on. When you come back from your third dimension CCC travels, THEN tell me how it is.”
#4. I remember advising two cashier ladies at a Chick-Fil-A in Matthews, NC to go into the back manager’s office away from co-workers to try my cookies in silence ALONE . I told a physical therapist manager to go into a vacant therapy room, stare out the window towards the Las Vegas mountain range while eating my cookie ALONE. I told a high school student to “take this plate of cookies and go sit over at a table ALONE and stare out the window.” When she was ready, I said, “come back to me and tell me what you think.” EVERY ONE of those folks (and 100s of others) ALWAYS came back to me 3-15 MINUTES LATER telling me, “OMG, that was the best CCC I have ever had!”
#5. You see, a REALLY GOOD CCC will not let you talk. A REALLY GOOD CCC will just make you want to EAT and NOT TALK. A REALLY GOOD CCC must and can only be enjoyed in silence and sometimes all ALONE without anyone around you. I know for me, when I have a bowl of 6-12 cookies to enjoy by myself, I don’t want anyone around me and I don’t want to talk to anyone. Conversation KILLS the joy of eating one of my CCCs.
#6. Depending on the level of deliciousness a CCC has, will determine when the eater cannot stand the cookie any more and starts talking. A poor tasting cookie causes the person to start talking sooner than after they completely finish their not so good cookie. I’ve seen it happen 100 times if I’ve seen it happen once.
CRITERIA #3
“FACIAL EXPRESSIONS”
Watch the faces of those who eat your CCCs carefully:
#1. You have your fake, “Okay, these are good,” type of fake pleasing facial expressions. Then, you have your, “OMG, these ARE GOOD” face-melting type expressions. Eyes widen or close slightly, when CCCs are REALLY good! Eyes don’t stay wide open when you eat an ORGASMIC CCC like mine. Even in my own experience, I close my eyes every time I eat one of my own cookies.
#2. Eyes ROLL BACK like experiencing an orgasm when CCCs are THAT good! Folks SMILE WIDE when CCCs are THAT good. Yes, my CCCs are THAT GOOD!
#3. I was in a professional bakery in Eagle, ID a long time ago baking my cookies when I told the owner, “Watch this …” as I handed any number of individual walk-in-store traffic (i.e., foot traffic) a sample of my chocolate chip cookies. EVERY PERSON’S reaction was the SAME. “Oh, THESE are GOOD!” None of these people knew each other, as they walked into the store at different times of the day. No one knew what another walk-in customer experienced. These were individual taste-testing cases. Still, the reaction WAS THE SAME with them ALL after trying my cookies. My baker friend was awestruck.
#4. Wouldn’t you know? The bakery owner could NEVER get that reaction from her FLAT CCCs, and I saw it first hand with perfect strangers. When customers bit into her flat cookies, the customer would exhibit NO major facial expression of pure orgasmic joy like they did mine. Their eyes never rolled back (but left and right), they never sat down at a table (to enjoy a cookie that made them weak in the knees), but just looked around for the company they were with to walk out the door, enjoy their cookie, and kept on, you guessed it, TALKING to the people they were with. Like they were having an ice cream cone or sipping water or something.
CRITERIA #4
“BODILY MOVEMENTS”
Watch the bodily movements of people who have your CCCs compared to mine:
#1. Heads tilt back, bodies want to sit or lay down when enjoying a REALLY GOOD CCC. I’ve seen it happen. Why do we all sit down for dinner? Because it’s that good and we want to enjoy it without allowing physical assertion of any kind to disrupt the joy of dining on our favorite meals. The same goes for consuming MY CCCs compared to that of everyone else’s flat, no real CCC.
#2. A dumb, yucky, ugly, sick-looking CCC makes people → walk away as soon as possible after their polite, “Thank you, these look good,” type of statement.
#3. My CCCs make people move their bodies away from others so they can enjoy them in their private secret hiding place so as not to let others know what they’re eating. These people don’t want others around to interrupt their CCC ecstasy.
CRITERIA #5
“VERBAL STATEMENTS”
What people say and how they say it also determines what they really think about a CCC. It’s like reading body language, but verbal language, pitch, tempo, and more. Here are what others say about my cookies after eating one or more:
"If you haven't had Bart's cookies yet, let me tell you, Bart's cookies should be ILLEGAL. I've NEVER tasted a cookie THIS GOOD, ever! That's all I can say." — Dana, Agoura Hills, CA
"Hey Bart! Oh my gosh! I got your cookies today, and I just ate 2 of them. Pure heaven, absolutely the best I've ever had! I'm calling these 'better than sex' cookies, LOL!! You're the man! Thank you, so much for these sinfully delicious cookies. I told my sister I'd save two for her, and I'm not sharing the rest. My hat's off to you. Thank you. Oh, I also checked out your videos, very nice. Your voice fits you, but there was a little too much moaning in that cookie video. LOL!! I want some of those B-Mo cookies ... When you bit into that cookie and I saw all the chocolate I had to turn the video off b/c it was making want some. Now I'm craving chocolate. :) // "Hey Bart, it's 2am and I'm off to bed. I got my cookies and they were oh so yummy. You're so sweet to have sent me some and I'll get my daughter to take a picture of an empty bag. Talk to you soon. Thank you for being such a sweetheart :) Take Care & God Bless!" " — Sue H., Martinez, CA
"Hi Bart, holy crap, these cookies are amazing! I won’t tell you what my son said, haha!!! Thank you so much for my cookies!!! As for your email message, you are way too good to me." — Michelle W., Shelby Township, MI
“Bart, your cookies are extremely delicious! My mom even says so! As soon as I opened the box my nose was filled with the scent of your cookies! Wow! I kept taking some every minute! I love the cookies very much, and thank you for giving me the opportunity for letting me review your delicious chocolate chip cookies. Here is the video of my review!” — Derain D., Product Reviewer
CRITERIA #6
“REQUEST FOR MORE
COOKIES & QUANTITY
DESIRED TO BE EATEN!”
How many (more) and how soon after they eat their first CCC does someone want another and another and another? Again, I’ve eaten 36 of my own cookies in ONE DAY. So, that tells you right there how much I (personally) love my own cookies. Have other bakers ever loved their cookies so much they could (or would if they could) eat 10, 20, 30 of their own cookies? What about other people’s desire for wanting to eat more cookies?
"Bart, I can never have too many of your chocolate chip cookies, but I did! Then, my niece helped out too. They were just great, and the thought was great!" — Frank S., MI
"Dear Bart, thank you for the cookies. I ate several at a time! I'm looking forward to more cookie creations so I can eat even more next time! Funny thing is, I don't care about gaining weight when you're cookies are involved." — Donna H., Redondo Beach, CA
"Bart, my parents CAN'T STAND your cookies ... Why? They NEVER GOT TO TRY THEM! The other day you gave me a bag of cookies to give to my parents. On the way home, I decided to have just one for myself, and IT WAS SO GOOD -- I accidentally ATE THE WHOLE BAG, and my parents never got any. Sorry, Mom and Dad, you'll just have to get some for yourself, because if I'm delivering, they'll never make it to your door!" — Mike R., Boise, Idaho
You can read more cookie testimonials and cookie reviews on this very page if you want to read more!
CRITERIA #7
CERTAIN PEOPLE
ARE “FIRED!”
That’s right, moms, grandmas, and professional CCC bakers are fired because their CCCs can’t compete with MINE!
"What can I say about Bart's cookies? Whenever Bart treats me to a 1/2 dozen, I sneak off to a corner all by myself, take a long bite into them and am literally transported to another world. I'm a mother, a wife and a great cook and I've never had cookies that taste that good. Thank you, Bart. You're so sweet for thinking of me when you bring them in." — Pam, Waitress, West Los Angeles, CA
“Now, remember the bar was set pretty high, my grandmother spent her whole life baking. I totally thought I would taste these (Bart’s Cookies) and be like grandma's are still better ...... But I was wrong! Bart's Cookies were so amazing, it literally was like being back in my grandmother kitchen! — Savannah M., Product Reviewer
"I've baked cookies before. My daughters bake. Never have I seen someone bake like Bart does. Wow, step aside. The next day, he handed out the cookies to the audience as he began to speak. They all turned into little children chomping down on their cookie like it was playtime in kindergarten. Bart, just amazing." — Sherrie R., San Diego, CA
CRITERIA #8
LASTING OPINION
Days, weeks, months, years later, folks think about, crave, desire, only want and talk about MY CCCs. Does that happen to other bakers and to what quantity? How many people crave their cookies?
"Everyone, these cookies are DANGEROUS! If I could make cookies this good I wouldn't eat anything else. And, this is coming from someone that still has Christmas chocolate left over 'til March. I've lost my sweet tooth, but not for Bart's Cookies." — Dan E., Canada
CRITERIA #9
LASTING OPINION
“OMG, I can’t stop thinking about your cookies. My roommate ate most of them. They’re excellent.” — Amy S., Pasadena, CA
"After I had a sampling of Bart's Cookies, the next day I wanted more, but they were all gone. So, I attempted to make them. No dice. No way. They did not compare one iota to Bart's. You see, when I originally saw them on the table at my house, I just grabbed a couple from the bag. Then, a few minutes later, I said, 'You just can't have one of these.' Then, they were all gone." — Mike L., Boise, Idaho
CRITERIA #10
TASTE! HOW DO
YOUR CCCs TASTE?
Oh, that’s important? Of course, it is! A CCC must taste orgasmic, other-worldly, heavenly, rich in flavor, decadentand even addictive! Otherwise, it’s just another copy-cat cookie knock-off like all the other flat CCCs you see out there today.
1. My cookies don’t taste granular as if there’s too much sugar in them. They have the perfect balance of sugar to flour (to other ingredients).
2. My CCCs don’t have an aftertaste , unlike some cookies that I’ve sampled from other bakers; there’s NO AFTERTASTE with mine.
3. My CCC recipe generates the most perfect CCC dough that could ever be made, hence it yields the most perfect CCC you’ve ever tasted.
You can read more cookie testimonials on this page. Enjoy what you read! Then, imagine yourself trying my cookies and having similar experiences!
"Noa was telling me about your delicious cookies. How can I try one?" / "Good morning, Cookie man. I received your cookies you made for me ... OMG! Divine! I love the white chocolate + macadamia nut. I must have inhaled them. They were so good." — Aleesha N., Las Vegas, NV
“The care package (of your books and cookies) just came in and thank you man. I appreciate it. These cookies kick some serious flavor. Me and mom love your cookies.” — Kerrington C., Rialto, CA
You can read more cookie testimonials and cookie reviews on this very page if you want to read more! Enjoy what you read! Then, imagine yourself trying my cookies and having similar experiences!
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