CREDIBILITY … Books establish your credibility the second someone sees your name on the front cover. That goes a long way to securing new clients faster and easier than just handing out a business card. You wrote about something so that a book establishes you as the authority of that topic overnight.

THE MONEY … There are so many ways to make money with your book, not just book sales. You can create eBooks and audiobooks out of a book for sale; you can create online/offline courses for sale; you can consult one-on-one and in group format based on your book; … among so many other ways to make money with your book.

BUILD YOUR LIST … Remember, no list, no money. Your money is on your list. With books, you can build a list quickly just by offering excerpts of your book, either in written or audio format. Down the line, when you have a number of people on your list who haven’t bought your book, email them to ask if they’d like to work with you one-on-one or join you in a group workshop or buy the audio version of your book. You never know!

PERSONAL REASONS … There are so many reasons to write a book. What’s yours? To tell your story, set the record straight, talk about a subject no one dares to talk about? Whatever it is, write that book you want to see the world reading!